Fingerprint Fingerprint is based on mining the text of the persons scientific documents to create an index of weighted terms, which defines the key subjects of each individual researcher.

Microchannels Engineering & Materials Science
Marketing Engineering & Materials Science
Temperature Engineering & Materials Science
Heat transfer Engineering & Materials Science
Heat sinks Engineering & Materials Science
Friction Engineering & Materials Science
Pressure drop Engineering & Materials Science
friction factor Physics & Astronomy

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Research Output 2001 2016

  • 95 Citations
  • 5 h-Index
  • 7 Conference contribution
  • 6 Article
Marketing
Oligopoly
Inclusion
Robustness
Industry
3 Citations

On modeling the advertising-operations interface under asymmetric competition

Mesak, H. I., Bari, A., Luehlfing, M. S. & Han, F. Jan 1 2015 In : European Journal of Operational Research. 240, 1, p. 278-291 14 p.

Research output: Contribution to journalArticle

Marketing
Oligopoly
Model
Equilibrium measure
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1 Citations

Pulsation in a competitive model of advertising-firm's cost interaction

Mesak, H. I., Bari, A. & Lian, Q. Nov 1 2015 In : European Journal of Operational Research. 246, 3, p. 916-926 11 p.

Research output: Contribution to journalArticle

Response function
Marketing
Concavity
Cost function
Budget constraint
5 Citations

Optimum advertising policy over time for subscriber service innovations in the presence of service cost learning and customers' disadoption

Mesak, H. I., Bari, A., Babin, B. J., Birou, L. M. & Jurkus, A. Jun 16 2011 In : European Journal of Operational Research. 211, 3, p. 642-649 8 p.

Research output: Contribution to journalArticle

Marketing
Diffusion model
Customers
Costs
Optimal policy
13 Citations
Supply chains
Information sharing
Uncertainty
Information systems
Compatibility